In the final version, three color variations were chosen: green, light yellow, and pink
The idea behind the illustration is to reflect the brand’s philosophy, its inspiration from the Silk Road culture, the authenticity of Eastern beauty, and attention to detail. The composition centers a full-length figure in the classic profile pose of Indian and Persian miniatures, dressed in AZI Land garments reinterpreted through the miniature aesthetic. The ornamental frame is softly integrated into the scene, filled with decorative motifs and animals that symbolize joy and the fullness of life.
details
sketches and process of exploring composition, details, and color palette
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